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GET TO KNOW US.

Our Skulk is Skilled.

This pack (or “skulk,” to be more accurate) of Rebel Fox leaders and specialists is comprised of some wildly qualified strategic marketing professionals.

Marilyn Kail

DIRECTOR OF PUBLIC RELATIONS

Marilyn has spent her career developing integrated marketing campaigns that build brand visibility and business. Among her many accomplishments, she founded the Marketing and Communication Department at Carnegie Mellon University. Prior to CMU, Marilyn led PR at MARC USA. At Rebel Fox Farm Marilyn leads PR and is indispensable during branding initiatives due to her ability to quickly generate big ideas.

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Eric Trow

DIRECTOR OF BRAND STRATEGY

He may be a touch more of a gray fox these days, but Eric always brings fresh, innovative thinking supported by proven expertise. With deep roots in brand strategy, consumer insight, creative direction, and copywriting, he applies his unique blend of experience and skills to an impressive range of industries. Eric has provided his expertise to brands including Philips, Cub Cadet, Eaton, Home Depot, The Pittsburgh Penguins, Federated Investors, S&T Bank, PPG, UPMC, USG, and a whole alphabet more.

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Nikki Bandurski

MANAGEMENT SUPERVISOR

Nikki is a seasoned expert with deep vertical experience in multiple areas of marketing including public relations, social media, influencer marketing, and account management. She’s a long-time agency native and has helped develop award-winning campaigns for some of the most notable belief-driven brands such as Kellogg’s, ConAgra, the Canned Food Alliance, Geek Squad, Knouse Foods, Bob Evans, 84 Lumber, and The Arthritis Foundation. Nikki partners with clients to implement differentiating marketing campaigns that drive results.

Michelle Latta

FOUNDER, PRESIDENT

 

Michelle has spent her 25-year career helping small, mid-size, and Fortune 500 brands grow through marketing and business strategy. She has worked at TBWA Chiat/Day in Los Angeles, known for campaigns such as Apple's Think Different and the Energizer Bunny. Michelle later moved to Pittsburgh working in the city's largest marketing communications firms. She is recognized for her ability to help companies innovate and change. Michelle is a graduate of the University of Maryland.

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Petra Arbutina

CHIEF BRAND STRATEGIST

Petra Arbutina is a former Partner and EVP of Connections Planning at Brunner. Over the course of 25 years Petra has been a leader in communications planning and media buying. Her thoughtful approach to leadership and client work have made her a trusted partner. She has overseen the placement of billions of dollars in media spending, helping to create growth for retailers, CPG brands, healthcare providers and more. Petra was inducted into the Pittsburgh Advertising Hall of Fame in 2017.

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Mary Kay Modaffari

CHIEF SERVICE OFFICER

Mary Kay has excelled in the competitive world of advertising and marketing by leading with her heart. For more than 25 years, Mary Kay was a key part of the success at independently owned Brunner where she served as Executive Vice President and Partner. Through strategic and client service leadership, Mary Kay guides clients through best-in-class due diligence and communications planning that leads to breakthrough marketing campaigns. 

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Mark O'Hanlon

ART DIRECTOR

 

Mark is our creative perfectionist. He is driven to deliver fresh concepts and designs that help clients build their own unique brand. He is an innovative thinker with a deep love of art. Mark is a graduate of Point Park University, with a Bachelor’s of Arts Degree in Multimedia and Graphic Design. He was awarded Point Park University School of Communication - Wood Street Communication Outstanding Student Award 2020 due to his work with non-profit organizations in the Pittsburgh area including YWCA, Persad Center, & WE Impact. Mark is also a member of the Interactive Design Foundation.

Jennifer Perkins

INSIGHTS DIRECTOR

 

Jennifer is a brand planner with 30 years of experience. She has worked at Saatchi & Saatchi, NY and Hal Riney in San Francisco. Her command of research techniques and the ability to uncover brand and consumer truths help deliver powerful insights for clients. Jennifer holds a degree in Sociology and Anthropology from Western State College. She is a Riva trained moderator and received design research certification through the Luma Institute.

Team Member Experience:

Pennsylvania Lottery

Phillips

PPG

Rite Aid

Sensodyne

SAP&DC/ Startup Alleghenies

Sprint

The Arthritis Foundation

True Value Hardware

United Way of Southwestern PA

University of Pittsburgh

UPMC

Zone Perfect

Greater Fort Lauderdale CVB

Hawaii CVB

Highmark Health

Horizon Healthcare

Infiniti Automotive

Kellogg's

Marmot Outdoor Gear

McDonald's

Mohawk Flooring

MTD (Cub Cadet)

My M&M's

Nationwide Insurance

Abreva

Aquafresh

Bob Evans

Campbell's Soup

Canadian Club

Carnegie Mellon University

Clif Bar

Contigo Health

Conagra Foods

Duquesne University

Eaton

Edgar Snyder & Associates

GlaxoSmithKline