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Rebel Fox Welcomes Creative Team, Matt Spett & Chris Dutton

Updated: Oct 24, 2022

Rebel Fox announced today it has hired creative industry leaders, Matt Spett and Chris Dutton, to further expand the agency’s capabilities. Both will serve as Executive Creative Directors and take the creative helm of Rebel Fox – bringing their creative talents to bear across the agency’s client portfolio.

Both Matt and Chris bring strong brand experience to the Rebel Fox team. They’ve spent most of their career as creative partners, in global agencies, helping to drive growth for iconic brands including Porsche, AT&T, Holiday Inn, Florida Orange Juice and Samsung. They have been recognized by numerous award shows including The One Show, Communication Arts, the American Advertising Federation’s Addy Awards, AICP, and The Webby Award to name a few.

“To be given the opportunity to help grow an agency with this talented group was very exciting and kind of a no-brainer to accept,” said Spett. “As the agency landscape continues to evolve, I know that we can help make a difference for Rebel Fox and create amazing work and go to great places together.”

Rebel Fox was founded in 2016 as a brand strategy consultancy and quickly evolved to support full-service clients who were hungry for research-informed, strategic marketing communication plans and advertising. Rebel Fox has five brand strategists, each with 30-plus years of experience supporting client business, and each deeply knowledgeable across numerous industries. “All great work starts with a great brief, so the opportunity to work with an agency so strategically sound was something that really attracted us to Rebel Fox,” says Dutton.

The agency’s first effort under new creative leadership will be in support of Jewish Residential Services. This Pittsburgh-based nonprofit will be changing its name and airing a new campaign in November to attract new clients, and members of the Howard and Sally Levin Clubhouse.

For complete bios, visit

About Rebel Fox

Rebel Fox is a full-service advertising agency rooted in brand strategy. Clients include Contigo Health, Rock N Rescue, United Way of Southwestern PA, The Children’s Institute, Jewish Residential Services and Gamma Sports. Rebel Fox team members have partnered with some of the world’s top brands across automotive, retail, consumer packaged goods, healthcare, financial services, sporting goods, technology, education, and nonprofit sectors. For more information, please visit

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