Please Welcome Nikki Bandurski as Account Supervisor
In the world of marketing and communications, understanding the entire marketing mix is crucial and that’s exactly what Nikki Bandurski brings to the table – or as we like to say, “farm.” With over a decade of experience working with top consumer brands for both big and small agencies including Mullen, Ketchum, Brunner, Mindful Kreative and now Rebel Fox Farm, Nikki specializes in the areas of media relations, creative concepting, digital marketing, influencer marketing, social media and account management and applies these skills to help lift her clients’ work to new heights.
“It’s always exciting when we’re able to hire people of Nikki’s caliber. We’re in constant pursuit to elevate the quality and freshness of ideas we bring to our clients and Nikki has already made a big impact in that arena,” says founder Michelle Latta.
Nikki’s love for agency life started early in her career during her internship at Mullen and only grew from there. She launched her professional career at Ketchum, helping to develop and execute successful campaigns alongside some of the brightest minds in the PR industry for major clients such as Kellogg’s and ConAgra, and eventually managed media relations for the Canned Food Alliance and Geek Squad. While at Brunner, she was responsible for the public relations efforts for Knouse Foods and Bob Evans and contributed to countless successful marketing efforts for 84 Lumber, Jarden Brands, SunSetter Awnings, Phillips Respironics, Highmark and Owens Corning. Most recently as an Account Supervisor with Mindful Kreative, Nikki was heavily involved with new business and was the seasoned account lead on several clients including The Arthritis Foundation, Guardian Storage, Smith Micro and Mainstay Life Services.
Nikki’s work ethic and client campaigns have been recognized for multiple awards throughout the years, and her mentoring nature and can-do attitude helps create strong teams that lead to long-standing client relationships. She is already making strong client connections at Rebel Fox Farm and is excited to develop and implement differentiating marketing campaigns that drive results for our clients.
Nikki holds a Bachelor of Science in Marketing and a minor in Graphic Design from La Roche University.
Get to know more about Nikki below.
Do you remember your first media placement?
I do. I think that’s a memory that sticks with every PR professional. I actually got two placements in the same week. One appeared on FoodChannel.com and the other was in the Baxter Bulletin. Both were for the Canned Food Alliance, which still to this day remains one of my favorite accounts. From that point on, I was hooked!
What do you prefer most – working at a smaller or larger agency? There are certainly pros and cons to both. Large agencies often present the opportunity for you to work on large account, with larger budgets. I worked on some incredible, high-profile campaigns over the years, which allowed me to establish a solid foundation in communications and marketing that can now be applied to clients of all sizes. What I love most about working at a smaller agency is that everyone has a seat at the table and their opinion and ideas are valued. That means the world to me, and I believe I’ve found that at Rebel Fox Farm.
What do you do for fun outside of work?
I love spending time with my family outdoors. Whether we’re camping, fishing, hiking or spending a week at the beach – as long as I’m outside, I’m loving life. We also recently got a pool in our backyard so I’m pretty sure we spend more time outside than in at this point.
What would you tell your younger self just starting out in this career?
I would say try to learn and experience as many things as possible before you get married and have kids. Once the little ones come along, it’s harder to make time for learning new things and you tend to be more apprehensive when taking chances.
What’s most important to you when it comes to client relationships?
Transparency. That helps build trust and establishes a good client relationship. I also think it’s important to actually “talk” through things. That’s why consistent, client check-ins (even if they are virtually) are so important, especially in this digital age where everything is so impersonal these days. I also think it’s important to identify clients that are interested in finding an agency that can serve as an extension of their team. A collaborative client relationship results in a fun, successful relationship that’s mutually beneficial.